After every keynote, people ask me the same question.

“How did you turn what happened to you into something like this?”

A free 30-minute Direction Call for anyone who has been through something significant — and is ready to figure out what to build from it.

This call is my answer.

You’ve been sitting on something.

A story you know could help someone.
An experience that changed you so completely you can’t imagine not doing something with it.
A gap you can see that nobody else is filling.

You want to start a speaking career. Launch a coaching practice. Start a nonprofit in honour of someone you lost. Build a workplace resource that should already exist. Create an advocacy campaign. Write the book. Record the podcast. Make the thing.

But every time you sit down to actually begin, you end up right back where you started.

Researching. Overthinking. Second-guessing.

Wondering if your story is enough.

Wondering if you’re qualified.

Wondering if anyone would care.

The Direction Call is 30 minutes to change all of that.

Not a vague ‘let’s connect’ chat. Not a sales call. A working session — with a real outcome, every time.

Here’s exactly what happens in 30 minutes.

The real reason you haven’t started yet — named.

Not the reason you tell yourself. The actual one. Whether that’s fear of judgment, imposter syndrome, perfectionism, or the quiet voice that says ‘who are you to do this?’ — we find it and name it.
Because a fear you can’t name runs your decisions invisibly. A fear you can name? You can work with. That shift alone is worth the 30 minutes.

You talk. I listen. I ask questions that cut through the noise — including the things you might not have been able to see because you’re too close to it.

By the end you’ll have four things you didn’t have when we started:

Clarity on what you actually want to build.

A speaking career. A coaching practice. A nonprofit. An advocacy campaign. A workplace resource. A book, a podcast, a support group, a creative project — or something you haven’t fully named yet.
By the end of the call you’ll know what it is. Not the whole plan — just the shape of it. And sometimes just naming it out loud for the first time is the thing that makes it real.

The one thing that changes everything.

Most people don’t have ten problems. They have one problem wearing ten different disguises. In 30 minutes we find yours — the specific block that’s been keeping you circling instead of moving.
Once you can see it clearly, everything else gets simpler. The overwhelm lifts. The next step becomes obvious.

One specific next step to take before the week is out.

Not a vague direction. Not ‘think about it more.’ One action — concrete, doable, sized for the week you’re actually in. Something that moves the idea from inside your head into the world.

What you leave with -
regardless of what comes next

The specific fear or block that’s been keeping you stuck — named

One concrete next step to take before the week is out

 Clarity on what you want to build and who it’s for

A real sense of what’s possible — and that you’re not alone in building it

This is yours whether you ever work with Kate beyond the call or not.

This call is for you if:

Sometimes what you build is a business. Sometimes it’s a foundation. Sometimes it’s a resource within your existing workplace, a support group that didn’t exist before you, or an advocacy campaign you launch because you couldn’t find anyone else doing it.

One person who heard Kate speak started a nonprofit in honour of a friend she lost — to help women struggling financially take better care of themselves. She wasn’t sure it was ‘enough.’ A year later she came running across a conference room to say it was real, it was running, and it had changed her life. Another called the hospital where her uncle died and turned a medical mistake into a prevention campaign. Another built a mentoring programme inside her corporate team without leaving her job.

The form doesn’t matter. What matters is that you stop waiting for someone else to create what only your experience qualifies you to build.