After every keynote, people ask me the same question.
Turn your experience into something real.
A coaching business. A speaking career. A book. A podcast.
A non-profit. An advocacy campaign. A workplace resource.
A digital workbook for people who have lived through something significant — and are ready to stop wondering what to do with it and start building something from it.
You’ve been sitting on something.
Maybe it’s been there for months. Maybe longer.
A story you know could help someone.
An experience that changed you so completely you can’t imagine not
doing something with it.
A gap you can see that nobody else is filling.
You want to start a speaking career.
Launch a coaching practice.
Start a nonprofit in honour of someone you lost.
Build a workplace resource that should already exist.
Create an advocacy campaign because a mistake was made and it can’t happen to someone else.
Write the book.
Record the podcast.
Start the Etsy store.
Make the thing.
Researching.
Overthinking.
Second-guessing.
Wondering if your story is enough.
Wondering if you’re qualified.
Wondering if anyone would care.
So the idea stays exactly where it’s been.
In your head.
This workbook is designed to change that. In about an hour, you’ll go from fuzzy to clear.
Not because you’ll suddenly have everything figured out. But because you’ll finally know what you’re building, who it’s for, and why you’re the right person to build it.
You didn’t get these lessons for free.
After I lost my sister Nicole — 24 years old, killed by a reckless driver in Thailand — I sat on her story for a long time. It felt too personal. Too painful. Too much like making it about me.
What changed everything was asking a different question. Not ‘how do I find the positive?’ There wasn’t one. But:
What good can I create from this?”
That question built a foundation that reached 200,000+ students. A speaking career. Four books. A platform of 300,000+ people. And yes — an actual income. Built entirely from the hardest chapters of my life.
I didn’t exploit my pain. I honoured it. And that’s exactly what this workbook helps you do.
The lesson that cost you the most to learn is almost always the one that’s too valuable to keep to yourself.
This workbook is for you if:
You’ve been through something significant — loss, illness, divorce, or an experience that divided your life into before and after
You’ve been sitting on an idea for months — or longer — and keep finding reasons not to start
You want to build something meaningful from what you’ve lived through — a speaking career, coaching practice, nonprofit, advocacy campaign, workplace resource, creative project, or something you haven’t fully named yet
You don’t need to quit your job — you want to build something alongside the life you already have
You want real, structured work — not another piece of inspiration you’ll read and forget
This workbook is not for you if:
You’re looking for a done-for-you business plan
You’re not willing to be honest with yourself about what’s actually been holding you back
You want everything figured out before you take any action
Here’s what you work through:
Section 1: Your Raw Material
What happened. What it cost you. What you had to figure out that nobody prepared you for. And the one thing your experience gave you that you couldn’t have gotten any other way.
Section 2: What You Now Know
The specific wisdom, perspective, and hard-earned clarity that came from what you’ve lived through. This is the section most people find hardest — because it requires you to stop being modest about what you actually have.
Section 3: Who You’re For
The specific person who needs what you now know. Where they are, what they’ve tried, what they actually need — and why you specifically are the right person to help them.
Section 4: What You’re Building
Speaking. Coaching. A nonprofit. An advocacy campaign. A workplace resource. A book, a podcast, a support group, a creative project — or something you haven’t fully named yet. This section helps you get clear on what form your work actually takes.
Section 5: Your One-Line Offer
Everything pulled together into one clear sentence you can actually say out loud to a real person. Not a polished tagline. A real description of what you do and who it’s for.
Wondering if your story is enough.
You don’t need a website.
You don’t need a logo.
You don’t need to quit your job.
You just need enough clarity to take the next step.
That’s what this workbook gives you.
Who made this — and why it matters.
I’m Kate Gladdin — international resilience speaker, author of four books, coach, and someone who has built a platform from the hardest chapters of my life.
I get asked after almost every keynote I give:
“How did you get started?”
“How did you become a speaker?”
“How did you write a book?”
“How did you know where to begin?”
I never tire of those questions.
Because they tell me the talk didn’t just inspire someone. It activated something.
A book they’ve been thinking about writing.
A coaching business they’ve been researching.
A message they’ve been wanting to share.
An idea they’ve been carrying around for years.
This workbook is my answer to those questions.
The structured, honest hour of work I wish more people would give themselves before they spend another year thinking about starting.
What happens when people stop sitting on it.
“I went from stuck and questioning my worth to landing my first coaching client — with a company name, a toolkit, and an actual plan. I have faith in myself now. Everything feels possible.”
— Karen
“The results have blown my mind. I have taken massive action towards creating a successful business that I love. I am ticking off things I’ve always wanted to do but never had the determination to follow through with.”
— Stacey
“In my first half-hour session I felt like I’d already gained so much knowledge. There was a genuineness about Kate — kindness and compassion but never beat around the bush. That was the wake-up call I needed.”
— Jaime W.
A few things people ask:
It’s a digital PDF — instant download after purchase. Print it if you prefer to write by hand, or fill it in digitally. Either works.
Is this a PDF or a physical workbook?
Most people work through it in one sitting — around 60 to 90 minutes. Some prefer one section a day. There’s no wrong way. Just don’t let it sit unopened.
How long will it take?
Do I need a clear idea of what I want to build before I start?
Nope. That’s literally what the workbook is for. Come in fuzzy. Leave with clarity.
Is my story ‘enough’ to build something from?
Yes. And the fact that you’re asking that question tells me you’re exactly the right person for this. We work through that directly in Section 2.
What if I finish it and still don’t know what to do next?
There’s a final page in the workbook that addresses exactly that. It’ll point you to the right next step from where you are.
Get the workbook today.
30 minutes. Let’s figure out what you’re building.
Most people don’t need more information. They need clarity. The kind that helps them stop circling the same idea and finally move towards it. That’s what this workbook is designed to give you.
I’m launching this at $17 to get it into the hands of the first people through the door.
This is the launch price — it goes up to $27 after the launch period closes.
FROM STORY TO PLATFORM
The Workbook
$27 → $17 Launch Price
Launch price available for a limited time
The full From Story to Platform workbook (instant digital download)
Five structured sections with real writing space
60–90 minutes of genuine, focused work
A clear picture of what you’re building and who it’s for
A clear picture of what you’re building and who it’s for
You’ve been carrying
this long enough.
The coaching business you’ve been thinking about.
The book you’ve been talking about writing.
The podcast sitting in your Notes app.
The nonprofit you’ve dreamed of creating.
The idea that won’t leave you alone.
You don’t need to have it all figured out.
You just need to get clear on what’s next.
That’s what this workbook is for.
The $17 launch price won’t be here forever. Grab it while it’s here.